Tuesday, June 8, 2010

OVP Online Value Proposition

Hello everyone, it´s been a while since last post, I would like to apologies to all of you; sometimes, when your Mac has suddenly close its eyes, you need to send it to the doctor and wait for the best. Thank god the best came and I will still waiting for 15 days; now I´ll be writing from another device. Thanks to the people how help me to get this VAIO and thanks to MAC call I would not pay for tech-support.

Having said that, I want to talk about market place analysis and the main elements you should check to promote your band with your target market.

To aim good results on your target audience, you need to summarized different target segments by a concept name Share of search meaning that the audience share of internet searches, generates data by a particular audience in a particular market , making a unique value to you an to your listeners.

In order to understand your market place, you need to answer:

Does your music entertain them? helps to forget, makes you socially aware, informs.


The list can extend in other to set up your place on the web market narrowing the consumer´s profile.

The visitors will generate on your site a path or web-print, where you can understand a wide range of actions from your consumers. Where they are visiting you? How many times per month they check your site and in less words: What does my art/music/artist do to my consumer?

As soon as you answer these questions; the possibilities of success on the internet with your art could be closer.

Then I want to share with you some songs that, at my point view deliver this message to their audience making a path for the music listeners and for the artist as well. Hope you like it, and share some thoughts folks